FELCO & Heiniger Partner in Australia!
As of January 1st 2021 FELCO SA is partnered with Heiniger Australia Pty Ltd in the Australian market. This exciting new partnership brings two high quality, iconic Swiss brands and companies together in a pursuit to further develop FELCO in the Australian market and give professional and non-professional consumers greater access to FELCO products and services across Australia.
FELCO has been present in Australia for over 20 years, diligently developing the brand and the market. In 2021 FELCO SA and Heiniger Australia determined that joining forces would give customers even greater support and increase the coverage of the Australian market, allowing consumers to get even closer to the FELCO brand. With 3 locations across Australia (Western Australia, South Australia and Victoria), Heiniger Australia has the resources and ability to provide high quality service and support to FELCO customers and consumers in these key regions and nationwide. Additionally, the Heiniger Australia field- based team of 11 professional regional salespeople will also provide consistent first class support to FELCO customers throughout Australia. Furthermore, numerous Heiniger Australia customer service agents and after-sales service technicians are able to provide the high level of support that existing FELCO customers appreciate and which will also please new FELCO customers.
“Partnering with Heiniger in Australia is an exciting next step for FELCO in the Australian market. We both have a strong Swiss heritage, as well as being brands known for high quality, superior performance, and durable products – this ensures we have common expectations on how we must support our consumers and customers in Australia”, says Stephan Kopietzki, Global Sales Director FELCO SA, “We are confident that Heiniger will build on the strong reputation of FELCO in Australia, and with their team and locations across Australia will make the FELCO brand and products even more widely known and give professional and non-professional consumers greater access to them.”
“We are very pleased to partner with FELCO to further develop the FELCO brand and business in Australia,” says Gary Lyons, Managing Director Heiniger Australasia, “Our company histories have paralleled each other, growing through innovation and acquisition, expanding beyond Switzerland, while maintaining an uncompromising focus on quality, user experience and productivity, from farm to garden, business to home. We are committed to put all of our resources behind building the FELCO brand with professional and non-professional consumers and ensuring FELCO products are widely available across Australia.”
Heiniger Australia Pty Ltd
Heiniger Australia is a market leader in animal clipping, husbandry, identification, horticulture and grooming. Holding the World’s Number 1 Brands in Animal Fibre Harvesting, Large Animal Clipping, Animal Husbandry and Identification, Heiniger Australia continues the Swiss tradition of delivering quality, reliability and precision to customers in Australia. www.heiniger.com.au
FELCO is a global leader in pruning shears and cable cutters for professional and non-professional users. Located in Les Geneveys-sur-Coffrane Switzerland, the Swiss company was founded in 1945 by Félix Flisch. Today, it employs over 200 staff who help produce more than a million hand tools and 200,000 industrial tools every year, 90% of which are exported to over 100 countries. The company focuses on sustainably developing, producing and distributing durable, high quality, performance products and services. https://www.felco.com/